Multi-year redesign of all major EA Sports titles including Madden, FIFA, NHL, NBA Live, NASCAR, and Tiger Woods Golf.

We created a holistic and unified UI system for all titles, game loading sequences, in-game broadcast packages and information redesign, as well as promotional materials for the launch of the redesigned games.

Categories
Broadcast, Games, TV, Mobile, Web

For
Schematic

Client
EA Sports

Role
Executive Producer